The International Federation of Journalists (IFJ) and European Federation of Journalists (EFJ) are committed to promoting ethical journalism. The IFJ Declaration of Principles on the Conduct of Journalists (adopted by 1954 IFJ Congress) has become the guiding principles for journalists and their unions to enforce ethics and quality in journalism.

The universal principles have been endorsed by unions and associations of journalists coming from vastly different cultures and traditions. The IFJ code of ethics embraces the core values of journalism – truth, independence and the need to minimise harm.

Over the years the IFJ and EFJ has developed programmes and activities to help journalists and their unions to enforce the code and counter challenges and threats to independent and ethical journalists.

Recent programmes include the Ethical Journalism Initiative, Media against Racism in Sport and Media in Europe for Diversity Inclusiveness. The EFJ is also a partner of the coalition - Ethical Journalism Network - to promote ethical standards in journalism.